You have just 7 seconds to make a good impression.  Your visitors will have already judged your site in that time.

Poor load time, crazy colours, bad logo and layout, popups, confused navigation can all play a factor in your websites first impressions.


1: Introductory Video

Keep them engaged with a short introductory video. 60% of visitors will watch a video rather than read text.


2: Value Proposition

What is the one reason your customers need you?  Place your Value Proposition above the fold so it can been seen.


3: Let them Scroll

We no longer need to limit the page length.  Highlight key sections of your website visitors should look at. Let them explore.


4: Direct their eyes

Provide your visitors with some sort of direction.  They need to know what to look at or what to do.  Call to Actions are great for directing your customers.


5: Develop a Connection

Don’t make the site about you.  It should be about how you can help them.  Use social media to create a relationship.


Web Design is like Oxygen to companies. Good Design along with User Experience leaves us asking for more. Remember you only have 7 seconds to make an impression…


Expressive Web Designs

Let’s face it, who wants to be boring.
The attention span of most users is small so we need to deliver the message in the fastest way possible.


Colours are Paramount

The first contact for any website is with its colour scheme.   Entice the users, evoke emotions, comfort and sooth them but don’t annoy them.  Use colours to connect with human emotions.

7 Seconds

Talk the Talk

Keep the tone of the website accurate and concise.  Don’t use jargon or mumbo jumbo.  You want inform not give them a headache.


Call to Action

Engage the users and ask them to get involved with your site.  It could be signing up to a newsletter, Social media, watching a video or contacting you for more information.
Personalise your website and make it expressive and engaging.