4 Critical Reasons you Need a Landing Page

4 Critical Reasons you Need a Landing Page

In online marketing, a landing page is kind of like a solo web page – a single page that is intentionally for marketing purposes. Unlike other web pages that are developed to engage visitors and promote exploring your site and other pages, a landing page serves a...
Customer Retention with a CRM

Customer Retention with a CRM

Customer relationship management (CRM) technology is fundamentally a tool that allows businesses such as yours to capture, monitor, and improve relationships with current and potential customers. Ultimately, your CRM will help you grow your business by nurturing...
Why Email Lists Trump Social Media

Why Email Lists Trump Social Media

In recent years, the spotlight has been turned on social media and its value in online marketing. Sure, social media allows you to engage with your current or potential clients in real time, but there are many benefits of why email lists trump social media that you...
Importance of Maintaining your Marketing

Importance of Maintaining your Marketing

You launched a successful marketing campaign and you are busier than ever.  Your business is a growing success and you’ve decided to take a step back from your marketing efforts.  As the old adage says, ‘if it ain’t broke, don’t fix it.’  Unfortunately, this adage...
What is WordPress

What is WordPress

As a content management system (CMS), WordPress rose to prominence not only because it is free and open-source but also because it is user-friendly and can be utilized to build websites without requiring specialized skills or knowledge. Still, if you’re thinking that...